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2014 Keynote Speakers

DREW BOYD, CMCT

Drew Boyd is a recognized authority, thought leader, educator and practitioner in the fields of persuasion, innovation and social media. He is the executive director of the Master of Science in Marketing Program and assistant professor of Marketing and Innovation at the University of Cincinnati.

Boyd retired from Johnson & Johnson in 2010 after a seventeen year career in marketing, mergers & acquisitions and international development. He founded and directed J&J's acclaimed Marketing Mastery Program, an internal “marketing university” benchmarked by companies such as GE, P&G, Kraft and Merck. Boyd's focus was on raising competencies in the areas of strategic marketing, product innovation and principles of persuasion. Of particular focus was teaching employees how to systematically invent new medical products and integrate the inventions into long-range strategic plans. Boyd is an inventor himself, earning his first patent for a device that makes spine surgery easier.

Before Johnson & Johnson, Boyd spent ten years with United Airlines, gaining managerial and leadership experience in sales, marketing and strategic planning. Boyd was one of the early pioneers of strategic partnerships between carriers that led to the creation of the Star Alliance.

Boyd served as an officer in the United States Air Force and completed distinguished tours of duty as a crew commander in the Nuclear Missile Force and a war planning officer of the Strategic Air Command. He was top Minuteman III Crew Commander in the “Top Gun” competition in 1980.

Boyd is a former trustee of the Marketing Science Institute, a member of the Product Development and Management Association, American Marketing Association, National Speakers Association and an affiliate of the Global Executive Learning Network.

Boyd graduated from the United States Air Force Academy in 1976 with a Bachelors of Science Degree in Management Science and Operations Research. He earned an MBA from the University of Chicago graduating with high honors. In 2008, Boyd joined an elite group of trainers credentialed as a Cialdini Method Certified Trainer (CMCT).

He resides in Cincinnati, Ohio, with his wife, Wendy, and son, Ryan.


JANA STANFIELD, CSP

Jana Stanfield is an internationally recognized, award-winning recording artist, transformational speaker, humorist and multi-platinum songwriter. She has shared stages with notables ranging from Kenny Loggins and the Dixie Chicks to Lily Tomlin and Deepak Chopra. Her one-of-a-kind performances receive standing ovations on world-famous stages from Nashville's Grand Ole Opry to New York's Carnegie Hall.

A five million-selling songwriter, you've heard Jana's compositions, sung by such artists as Reba McEntire and Andy Williams on radio stations coast to coast… and on popular television programs, including Oprah, Entertainment Tonight, and 20/20, as well the feature film, "8 Seconds," starring Luke Perry.

With the motto, "Start Small, Dream Big, Live Large," Jana started a record company in 1991. Her work ethic, marketing skills and business savvy turned Relatively Famous Records into one of the most successful businesses of its kind.

Jana's music has been described as "Heavy MeNtal" or "psychotherapy you can dance to." Her songs, "What Would I do Today if I Were Brave," "If I Had Only Known," and others raise money for many charitable organizations, including the Muscular Dystrophy Association, and St. Jude Children's Hospital.

CEO Jack Canfield, of Chicken Soup for the Soul Enterprises, recently featured Jana's principles of success, as Chapter 14, in his most recent best seller, "The Success Principles: How to Get From Where You Are To Where You Want To Be."

In 2006, Jana released her live recording from world renowned Carnegie Hall; a project that will support her latest humanitarian effort, Women Helping Women Help the World.