Strategies to Manage and Accelerate Business Growth
Susan Murray, National Education Manager, and Paul Hodge, Marketing Manager, Amoena USA Corporation
Managing a successful business is becoming even more challenging in today’s marketplace. In this educational workshop, Amoena will outline strategies to help retailers increase sales, gain new customers and capture referrals. Attendees will learn the benefits of outsourcing billing, ways to drive foot traffic through digital marketing, how to maximize store visits, helpful tools to engage the medical community and more. Amoena representatives also will educate attendees on its latest products and services that support women in their recovery from breast surgery.
6pm - 7:30pm
Thursday, March 1, 2018
Schedule is subject to change.
7:00am - 8:00am
Breakfast with Vendors in Exhibit Hall
8:00am - 8:15am
Keynote: Feel Good, Look Good, For Life . . . As You Excel in Business!
We’re pulled in a million different directions every day . . . work demands, client needs and the ever-changing world of healthcare tug away at us and as a result we find ourselves feeling stuck. Stuck in a business rut . . . stuck with fatigue and excess weight . . . and so stressed we can’t sleep at night.
Life just doesn’t have to be this difficult. It’s time to power up and ignite healthy transformation!
During this keynote, Angela will quickly shift your perspective, help you break through barriers and powerfully participate in all areas of business and life. You’ll think differently than ever before and feel energized to achieve life-long health as you excel in your career.
In this session we will:
Uncover the secret to long-term health (it has nothing to do with guilt, restriction, or deprivation!)
Create healthy boundaries for higher productivity
Tap into the power of words
Manage the stress of any challenge before it manages you
We’re thrilled to bring together a great diverse group of exhibitors at POWER 2018. During the Product Showcase, you’ll learn about the latest products from Amoena and Juzo, as well as terrific products and services from It’s You Babe, Chemo Beanies, Beach Organics and The Shower Shirt, as well as new exhibitors BrandKenekt, Advance Display Fixtures, LipSense and more!
Is Retail Draining You? Time to Renew! James Dion, Retail Strategist
Do you think you know what your customers really need, want and desire? Is that a great product that will change their life? A great price? Compassionate and professional service? If only it were that simple! Yes, they do need all of these things. In fact, you have been providing them all along. But something is still missing and that is why sales and profits are not what they used to be. Yes, healthcare policy changes, competition and other external factors play a part here. But that’s only half of the story and the solution must be found somewhere else. It is called: inspiration. Inspiration to change, to adapt, to dare to stand out, and to think of different ways of running your business. Because, only businesses that dare to change, to try different approaches and to be unique can thrive today and in the future.
With so much choice out there and sometimes less money in their pockets, consumers don’t like to feel that they’ve wasted their time, money or effort on anything that is not brilliant or worthwhile. Learn how to deliver the “brilliant and worthwhile” by:
Creating the right store environment and displays—carrying the right product at the right price (NOT the lowest) and in the right assortments.
Asking the customer the right questions and exceeding their many expectations.
Hiring the right team—training and motivating them; analyzing their performance and productivity measures; and developing plans to achieve their goals (and yours).
Deploying the right marketing tactics (including social) and finally availing yourself of the right technologies to gain operational efficiencies and deeper customer relationships.
Join us for an eye opening and inspiring journey into the new consumer’s expectations and how you can exceed them. Leave the session with at least 10 resolutions that will help guide you in your quest for customer relevance and better profits.
Medicare: What You Need to Know…Now Angie Cooper, Provider Outreach & Education, CGS Administrators, LLC and Michelle Wullstein, DME Outreach and Education, Noridian Healthcare Solutions, LLC
During this session, Medicare representatives will explain Medicare coverage and documentation requirements for external breast prostheses and mastectomy bras, audits and how recent changes will affect you and your customers. There will be plenty of time for Q&A, and the speakers also will be available during exhibit hours throughout the conference to answer your questions one-on-one.
The Board of Certification/Accreditation (BOC) will offer its Certified Mastectomy Fitter (CMF) exam at a $50 savings during POWER, in Sunset Rooms 3 and 4. BOC is handling registration. To register, create a “MyBOC” account by clicking on Apply for Certification or log in to your existing account. Then, click Apply Now, select Mastectomy Fitter, and choose “Event Code,” MR18MFMCE. You will need to submit your application and documentation to BOC before taking the exam. Questions? Email the BOC Certification Team or call 877.776.2200.
More about BOC CMF BOC developed the Mastectomy Fitter Certification (CMF) to ensure quality training for professionals working with patients requiring breast prostheses and other post-mastectomy services. CMFs are integral to the physical and emotional well-being of patients. To be eligible to take the CMF exam, a candidate must have successfully completed an entry-level education program through a fitter school or education provider and have 120 hours (equivalent to three weeks of full-time work) of experience.
7:00pm - 10:30pm
POWER A-Listers’ Party
Dinner, dancing and live entertainment
Friday, March 2, 2018
Schedule is subject to change.
7:30am - 8:00am
Breakfast with Vendors in Exhibit Hall
8:00am - 9:00am
Keynote: Not Just Surviving, but Living and Thriving!
Sheri Y. Prentiss, MD, MPH, CPS/A, CPE, FACPE
As an expert in transformative medicine Dr. Sheri will help unlock your potential, boost your self-esteem, set new directions, and prepare for life-long achievements during her inspirational keynote. She will identify what engages, energizes, inspires and motivates individuals. By compelling you to realize your own potential, increase capacity and perform above expectations, you’ll leave this presentation with a desire to reach the next level of achievement and out of your safety zone. You can either be pitiful or powerful but not both, and Dr. Sheri will help build a belief in yourself and strengthen your trust in those around you.
Advancements in Breast Cancer Treatment & Medical Detailing
Vikisha Fripp, MD, FACS
Dr. Fripp will discuss trends and treatments for breast cancer. She’ll also expand on cancer-related issues patients are facing and how retailers can better network with the medical community to ensure that the patient is getting the products needed to aid in recovery and post-treatment.
Integrative Care for Patients – Nutrition for Optimum Health
Linda Anne Kahn, CLT-LANA NCBTMB
In this exciting lecture, Linda Anne will teach participants about foods that support the lymphedema patient. We will discuss the benefits of an anti-inflammatory diet to support patients with lymphedema and foods, which should be avoided, such as those high in phytoestrogens and sugar. We will discuss gut physiology, the role of beneficial bacteria and dietary fiber that supports gut bacteria. Participants will learn about anti-angiogenic foods, which may prevent the formation of blood vessels that tumors need to grow.
Nutrition and Lymphadema, plus Q&A with Compression Therapy Experts
Linda Anne Kahn, CLT-LANA NCBTMB, and Caroline Pinney, Juzo Education and Training Manager
In this extended educational course, attendees will learn about how nutrition impacts lymphedema patients, specifically foods to avoid and include in your diet to reduce pain and inflammation and promote better health overall. The presenters also will conduct an interactive Q&A session to answer questions about all aspects of lymphedema including physiology, pathophysiology and treatment. In addition, attendees will learn more about the latest Juzo product innovations.